Leading for High Performance

Learning Level: Manager
Format: Half-Day (3hr)
Delivery: Virtual
Online

High performance does not come from chasing numbers harder. It comes from contact centre leaders who set clear expectations, link day-to-day performance to purpose, and know how to balance challenge with support. This course gives you the confidence and structure to manage performance in a way that feels fair, consistent and constructive, so conversations land better, accountability improves and the performance of your team gets stronger.

Contact centre performance rarely drifts overnight. You see the early signals in the data, in behaviours, and in the conversations that are or are not happening. What is less clear is what sits underneath it. This learning experience helps you step back from simply reacting to results so you can understand what is really driving performance across your team, whether that links to capability, motivation, clarity of expectations or the wider working environment.

You will explore performance management as a continuous process rather than a point-in-time activity. You will understand how goal setting, feedback, coaching and review connect, and how linking individual and team objectives to contact centre and business priorities creates greater clarity and accountability.

Through practical discussion and real examples, you will build confidence in the leadership behaviours that make the biggest difference day-to-day. This includes setting clear expectations, using structured feedback, and asking questions that build ownership. You will also develop your ability to grow both capability and motivation within your team.

You will leave better equipped to manage underperformance early, stretch stronger performers, and balance challenge with support so that you consistently create the conditions for high performance.

Course Content

  • Four areas of performance: Explore individual, team, organisational and self performance, and how each one shapes results.
  • Performance is a cycle: Work through the continuous cycle of goals, feedback, review, adaptation, reward and encouragement.
  • Your role as leader: Clarify expectations, set goals, give recognition and build the capability of your people.
  • Challenge versus support: Use the Challenge v Support model to flex your leadership approach and avoid either pressure without support or support without accountability.
  • Link performance to strategy: Connect individual and team objectives to purpose, vision, values, business goals and KPIs.
  • Start with the why: Use The Golden Circle to help people understand how their work contributes and why it matters.
  • Capability and motivation: Assess what is really sitting behind performance, including skill, will, manager support, process gaps, environment and personal circumstances.
  • Feedback with BEAR: Structure clearer feedback using Behaviour, Effect, Alternative and Result so conversations are specific and useful.
  • SMART objectives and one to ones: Set clearer objectives with SMART and use open, coaching style questions to improve ownership in one to ones and reviews.
  • Act early, stretch further: Tackle underperformance sooner, while also recognising strong performance, supporting aspirations and giving stretching objectives.

Learning Outcomes

  • Understand the four areas of performance management and why they matter.
  • Apply a more structured and consistent approach to managing performance day to day.
  • Diagnose performance issues more effectively by looking beyond the headline KPI.
  • Balance challenge with support to improve accountability, confidence and engagement.
  • Link team goals and individual objectives to organisational purpose, values and strategy.
  • Use feedback, coaching questions and one to ones more effectively to drive ownership and improvement.
  • Take earlier, clearer action on underperformance while continuing to recognise and develop stronger performers.

Who should attend?

Those leading people, performance and accountability in contact centres

What will you learn?

Lead clearer performance conversations that improve accountability and results

How much is it?

£300 + VAT for members, £375 + VAT for non-members

Format Info

3 hour online workshop using Zoom

Group discount

Additional discounts available for group bookings

Who is it for?

Those leading people, performance and accountability in contact centres

Why should you go?

Lead clearer performance conversations that improve accountability and results

How much is it?

£300 + VAT for members, £375 + VAT for non-members

What delegates say

“I found the training very relatable and relevant to our work. The trainer regularly linked the content to our own experiences, which helped make the learning practical and easier to connect with our day to day roles.”
Team Leader, Boots

Upcoming Dates

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For more than 30 years, the CCMA has been dedicated to supporting contact centre leaders. We push ourselves to do more for our thriving membership base, which is the largest community of industry professionals in the UK.

The CCMA was founded with the goal of sharing best practice and networking to improve skills and knowledge in order to progress contact centre operations - and we live by that to this day.

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